The Kids Food Company is an innovative, privately-owned children’s food company that creates exciting products under the Kiddylicious brands.
Based in Amersham, Bucks, we are a dynamic team of professional specialists, many of whom are parents, who understand the market and love what we do. The Kids Food Company ethos is about taking the finest ingredients and transforming them into delicious snacks. This passion underlines everything we do.
The UK is at the forefront of innovation in baby and children's food - with The Kids Food Company driving the UK market growth. We deliver true innovation - we were the first to bring fruit snacks to the toddler fixture and have grown ever since selling one bag of Kiddylicious snacks every two seconds somewhere in the world.
Kiddylicious has a fantastic range of tasty treats for growing families from 7 months to 4 years old ranging from delicious Fruit Crisps, to Wibble Wobble Jelly Pots, to Gingerbread Buddies and many more yummy treats - there is something for everyone.
Sally, the founder of The Kids Food Company, (who worked as a food scientist at Marks & Spencer and is a busy mum of 2) remains actively involved in selecting the new products and encourages everyone (in the office / family / friends) to try them and tell her what they honestly think. She still uses her extensive technical skills to ensure all Kiddylicious and Munch Bagz products are supplied from great factories where we know everything about the ingredients used.
We only sell products with clean ingredients lists that are best for children - we scrutinise recipes and adapt them to make them suitable. Sally travels the world looking for new ideas and products to share with mums everywhere.